News & Seasonal
With the long winter nights now a thing of the past and daffodils blooming across the country, it can only be Spring time, but this year Spring holds a very different significance compared with previous years, as it coincides with the phased easing of national lockdown restrictions.
With the prospect of your customers returning to some form of new normal – whether that be entertaining at home, outdoor fun with friends, the re-opening of hair dressers and non-essential shops, or the prospect of getting away on a much needed holiday, check out our advice to ensure you are fully catering for your customers changing needs.
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Which categories and missions to focus on this Autumn
As the nation returns to shop ‘little and often’, retailers must once again adapt to cater for changes in their customer’s shopper behaviour.
What to focus on this Winter
As shoppers’ priorities are changing again with the colder months ahead, find out how you can cater for their demands and support your busin
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Make Events BIG!
Shorter winter days combined with Covid restrictions means your customers need a lift this winter! Bring some fun to your store by creating themed in-store events.
A challenging year for convenience retailers – An interview with Mandeep Singh.
We caught up with Mandeep Singh, of Singh’s Premier in Sheffield to hear how he managed his way through the Pandemic and what impact it has had on his business.
Get your Sales to sizzle this summer
With school holidays looming and exciting sporting events still to come – from the Common Wealth Games (26th Jul-8th Aug), Wimbledon (27th Jun-10th Jul), The British Grand Prix (3rd Jul) and a summer of International Cricket fixtures – there are plenty of opportunities for retailers to help their customers enjoy the summer break.
How has the pandemic changed shopper behaviour?
Partners for Growth caught up with Unilever Category Director, Kat Simpson to understand what impact the pandemic and resultant lockdown restrictions has had on shopper buying behaviour in the convenience channel.
Time for a change.
2020 saw unprecedented changes in shopper behaviour, so now is a great time to make sure these changes are reflected in your store offering.
Take stock of your business.
The New Year is traditionally a time for us all to reflect on the past year and create plans for the year ahead, and retailers are no different! Now is a great time to review your business and create plans and priorities for growth in 2021.
Here comes Winter… and Winter Ice-Cream!
It may surprise you that 22% of Ice Cream sales take place over winter, but striking the right balance of space between Impulse and Take Home is key to maximising winter sales.
Autumnal Festivals
Nowadays, Diwali, Halloween and Bonfire Night make Autumn a season of social occasions. One or more of these could prompt for some community activities such as ‘Trick or Treating’ or fancy dress competitions for the local kids.