As the weather warms up, your customers’ thoughts will turn to Spring cleaning. It’s a good opportunity for you to review your Household and Laundry fixtures and checking whether the range is working. Are you stocking the best-sellers in each category? Are there any slow sellers gathering dust and taking up valuable shelf space? Customers tend to shop household cleaners by room so divide the fixture accordingly – kitchen, bathroom etc… For laundry, the first decision is format and then brand. Make sure you’re covering all stages of the wash – pre-wash, main wash and fabric conditioners and ensure you’re offering enough choice.
Make Events BIG!
Shorter winter days combined with Covid restrictions means your customers need a lift this winter! Bring some fun to your store by creating themed in-store events.